Campaign Templates
This documentation provides an overview of the pre-defined campaign templates available within Customer Intelligence product recommendation application. These templates enable users to quickly initiate and deliver advanced and personalized product recommendation campaigns on their e-commerce stores. By utilizing these templates, users can streamline the Customer Intelligence (CI) onboarding process and start delivering AI-powered product recommendations within minutes.
The list of campaign templates are below:
Best Sellers on Home & Collection Pages
Up Sell on Cart Page
Cross-Sell on Cart Page
New Arrivals on Home page
Last Viewed on Home and Product Pages
Frequently Bought Together on Product Pages
Cross-Sell on Product Pages
Up Sell on Product Pages
User can activate these template either via campaign overview page or via campaign integrations flow. for more details about how to activate campaigns, please click here
How to access campaign templates
log-in to the ci app https://ci.zapyan.com/login
Select the business for which you like to view the campaigns by clicking on View Dashboard button
Navigate to the campaign overview page: https://ci.zapyan.com/campaign
Click on the campaign label to access the campaign configuration flow
Note: Only campaigns which are in draft or stopped status can be activated
Campaign Templates Detailed Overview
Best Sellers on Home & Collection Pages
Description: Display Most Sold Products on Home and every Collection Page to make it easier for customers to discover popular items that have been frequently purchased by others. This enhancement will assist customers in finding top-rated products while they explore home or collection pages. The key configuration details for this template are as follows:
Page Placement: Recommendations will be seamlessly integrated into Home collection pages, accessible through the URL structure [store domain]/collections/[collection name] or [store domain]
Recommendation Model: Our intelligent recommendation model selects best-selling items based on a comprehensive analysis of historical sales data, customer preferences, and current market trends. For more in-depth insights into our recommendation algorithm, please click here.
Widget Design: The "Best Sellers" campaign template features a classic widget design that seamlessly integrates with your store's aesthetics while drawing attention to high-performing products. For a closer look at the widget's design elements, please visit https://ci.zapyan.com/explorer/widget/89830749-d20f-4d34-9981-ab9a8053ld9l.
Widget Title: To maintain clarity and provide context to your shoppers, this template allows you to customize the widget title. By default, it is set to "Best Sellers."
Maximum Number of Recommendations: You have the flexibility to showcase up to 12 recommendations within the widget, allowing you to strike the ideal balance between product variety and page loading speed.
Widget Position: The widget is strategically placed at the bottom of the collection page, ensuring that it doesn't disrupt the shopping experience while still capturing your customers' attention and encouraging exploration.
With the "Best Sellers" campaign template, you can effortlessly capitalize on your top-performing products and enhance your customers' shopping journeys. Start driving sales and providing value to your audience today
Up Sell on Cart Page
Description: Present targeted Upsell Recommendations on the Cart Page, offering customers relevant suggestions that align with their interests and complement items in their cart. This enhances the overall shopping experience, motivating buyers to explore additional products and ultimately contributing to a higher average order value. The core configuration details for this template include:
Page Placement: Recommendations are strategically inserted on the add-to-cart page, positioned at the bottom, precisely where customers are making their final purchase decisions.
Recommendation Model: Our sophisticated recommendation model carefully selects products that seamlessly complement the items already in the customer's cart. These suggestions are based on a comprehensive analysis of their browsing history, purchase behavior, and the latest market trends. For an in-depth understanding of our recommendation algorithm, please click here.
Widget Design: The "Up-sell Recommendations" template features an engaging widget design which refers as Menu items, seamlessly blending with your store's aesthetics while subtly guiding customers toward higher-value purchases. For a closer look at the widget's design elements, please click here.
Widget Title: Customizable widget titles allow you to provide context and persuasion to your shoppers. The default title for this template is "Customers Who Bought These Also Bought"
Maximum Number of Recommendations: With the flexibility to display a maximum of 8 recommendations, you have the freedom to strike the perfect balance between offering product variety and maintaining an optimal page loading speed.
Widget Position: The widget is strategically positioned at the bottom of the add to cart pages, offering an engaging product showcase without interrupting the overall browsing experience.
By leveraging the "Up-sell Recommendations" campaign template, you have the opportunity to significantly enhance your e-commerce revenue while providing customers with valuable product suggestions tailored to their preferences. Start boosting your sales and creating exceptional shopping experiences today.
Cross-Sell on Cart Page
Description: Present targeted Cross-sell Recommendations on the Cart Page, offering customers relevant suggestions that compliments the items in their cart. This enhances the overall shopping experience, motivating buyers to explore other products and ultimately contributing to a higher average order value. The core configuration details for this template include:
Page Placement: Recommendations are strategically inserted on the add-to-cart page, positioned at the bottom, precisely where customers are making their final purchase decisions.
Recommendation Model: Our sophisticated recommendation model carefully selects products that seamlessly complement the items already in the customer's cart. These suggestions are based on a comprehensive analysis of their browsing history, purchase behavior, and the latest market trends. For an in-depth understanding of our recommendation algorithm, please click here.
Widget Design: The "Up-sell Recommendations" template features an engaging widget design which refers as Menu items, seamlessly blending with your store's aesthetics while subtly guiding customers toward higher-value purchases. For a closer look at the widget's design elements, please click here.
Widget Title: Customizable widget titles allow you to provide context and persuasion to your shoppers. The default title for this template is "Customers Who Bought These Also Bought"
Maximum Number of Recommendations: With the flexibility to display a maximum of 8 recommendations, you have the freedom to strike the perfect balance between offering product variety and maintaining an optimal page loading speed.
Widget Position: The widget is strategically positioned at the bottom of the add to cart pages, offering an engaging product showcase without interrupting the overall browsing experience.
By leveraging the "Up-sell Recommendations" campaign template, you have the opportunity to significantly enhance your e-commerce revenue while providing customers with valuable product suggestions tailored to their preferences. Start boosting your sales and creating exceptional shopping experiences today.
New Arrivals on Home page
Description: This campaign template is expertly tailored to capture your customers' attention with the latest additions to your product catalog, right on the homepage. This dynamic template not only keeps your store fresh and engaging but also serves as a powerful tool to encourage exploration and boost sales. The key configuration details for this template are as follows:
Page Placement: Emphasizing the importance of first impressions, this template is strategically placed on your homepage, where your customers land when visiting your store.
Recommendation Model: With the "New Arrivals" recommendation model, you can effortlessly display your freshest products, creating a dynamic shopping experience that always feels up-to-date and relevant to your customers' interests. For more details about the recommendation model, please click here
Widget Design: Featuring a sleek and modern widget design, the "New Arrivals" template effortlessly integrates with your store's aesthetics while providing an appealing showcase for your latest products. For a closer look at the widget's design elements, please click here.
Widget Title: You have the flexibility to customize the widget title to your preference. By default, it is set to "New Arrivals," providing immediate context to your visitors.
Maximum Number of Recommendations: The template allows you to display up to 12 recommendations, offering a wide range of options to your customers while ensuring your homepage maintains optimal loading speeds.
Widget Position: The widget is strategically positioned at the bottom of the homepage, offering an engaging product showcase without interrupting the overall browsing experience.
With the "New Arrivals" campaign template, you can showcase your latest products to your homepage visitors, increasing their engagement and the likelihood of making a purchase. This template ensures that your store stays current and exciting while delivering personalized recommendations that resonate with each customer's interests.
Last Viewed on Home and Product Pages
Description: Display Recently Viewed Items on both the Home and Product Pages to simplify the process for customers to revisit products they have previously explored. This feature promotes enhanced engagement, diminishes the necessity for extensive searches, and elevates the probability of successful conversions. Here are the key configuration details for this template:
Page Placement: Your homepage is your storefront's first impression, and the "Last Viewed on Home and Product Pages" template ensures that recent views take center stage, creating an instant connection between your customers and their interests.
Recommendation Model: Harness the power of the "Last Viewed" recommendation model to showcase products your customers have recently interacted with, creating a shopping journey that feels tailor-made for each visitor. For more details please click here
Widget Design: This template features a classic widget design that seamlessly integrates with your store's aesthetics while providing a timeless showcase for recently viewed products. For a closer look at the widget's design elements, please click here.
Widget Title: Personalize the widget title to resonate with your brand's voice. By default, it is set to "Recently Viewed Products," offering a clear and relevant context to your visitors.
Maximum Number of Recommendations: The template allows you to display up to 12 recommendations, offering a curated selection of recently viewed products without impacting your homepage's loading speed.
Widget Position: Positioned strategically at the bottom of of your home and product pages, the widget ensures that your customers are met with a seamless blend of recent interactions and new discoveries, providing a balanced and engaging shopping experience.
With the "Last Viewed on Home and Product Pages" campaign template, you can seamlessly reintroduce customers to products they've shown interest in, enhancing customer engagement and driving conversions. This template transforms your homepage into a dynamic and personalized storefront.
Frequently Bought Together on Product Pages
Description: This campaign template is thoughtfully designed to boost your e-commerce revenue by suggesting complementary products to your customers, right on all product pages. This versatile template not only enhances the shopping experience but also encourages customers to make additional purchases, increasing your average order value. Here are the key configuration details for this template:
Page Placement: The template is strategically positioned on all product pages, ensuring that your customers encounter these enticing product recommendations as they explore your offerings.
Recommendation Model: Utilizing the "Frequently Bought Together" recommendation model, this template suggests products that are commonly purchased together, offering your customers a convenient way to discover complementary items. for more details, please click here
Widget Design: The template combines the classic widget design with a compelling Call-to-Action (CTA) element, creating an engaging and persuasive showcase for frequently bought together products. For a closer look at the widget's design elements, please click here.
Widget Title: The widget title can be personalized to align with your brand's voice and messaging. By default, it is set to "Frequently Bought Together," providing clear context to your shoppers.
Maximum Number of Recommendations: With the flexibility to display up to 12 recommendations, you can present a curated selection of complementary products without affecting the loading speed of your product pages.
Widget Position: Positioned strategically at the bottom of all product pages, the widget seamlessly integrates with the overall browsing experience, offering customers a valuable add-on to their current selection.
The "Frequently Bought Together on Product Pages" campaign template empowers you to boost sales by facilitating additional purchases through convenient product suggestions. This template transforms your product pages into dynamic selling hubs.
Cross-Sell on Product Pages
Description: Present Cross-sell Product Recommendations on all Product Pages to enrich the customer experience by featuring items that complement the products they are currently viewing. This creates a valuable opportunity for customers to seamlessly add complementary items to their cart, resulting in an elevated average order value and a significant boost in revenue. Here are the key configuration details for this template:
Page Placement: This template strategically appears on all your product pages, ensuring that customers are presented with enticing product recommendations as they browse through your offerings.
Recommendation Model: Leveraging the "Cross Sell" recommendation model, this template suggests products that are frequently purchased together, offering your customers a convenient and personalized way to discover complementary items. For more details, please click here
Widget Design: Featuring a classic widget design, the template seamlessly integrates with your store's aesthetics while providing an elegant showcase for cross-sell product recommendations. For a closer look at the widget's design elements, please click here.
Widget Title: Personalize the widget title to align with your brand's identity. By default, it is set to "You may also like," creating a sense of discovery for your customers.
Maximum Number of Recommendations: The template allows you to display up to 12 cross-sell recommendations, offering a diverse selection of complementary products without affecting the loading speed of your product pages.
Widget Position: Positioned strategically at the bottom of all product pages, the widget complements your customers' shopping experience without disrupting their browsing flow.
The "Cross-Sell on Product Pages" campaign template empowers you to boost sales by offering customers complementary products, enriching their shopping journeys, and increasing the average order value.
Up Sell on Product Pages
Description: Present Up Sell Product Recommendations on all Product Pages to enrich the customer experience by featuring items that are related to products they are currently viewing. This creates a valuable opportunity for customers to buy similar items which might be higher in price or more inline with their preferences, resulting in an elevated average order value. Here are the key configuration details for this template:
Page Placement: This template strategically appears on all your product pages, ensuring that customers are presented with enticing product recommendations as they browse through your offerings.
Recommendation Model: Leveraging the "Related Products / Up sell" recommendation model, this template suggests products that are frequently purchased together, offering your customers a convenient and personalized way to discover complementary items. For more details, please click here
Widget Design: Featuring a classic widget design, the template seamlessly integrates with your store's aesthetics while providing an elegant showcase for cross-sell product recommendations. For a closer look at the widget's design elements, please click here.
Widget Title: Personalize the widget title to align with your brand's identity. By default, it is set to "Related Items," creating a sense of discovery for your customers.
Maximum Number of Recommendations: The template allows you to display up to 12 cross-sell recommendations, offering a diverse selection of complementary products without affecting the loading speed of your product pages.
Widget Position: Positioned strategically at the bottom of all product pages, the widget complements your customers' shopping experience without disrupting their browsing flow.
The "Up Sell on Product Pages" campaign template empowers you to boost sales by offering customers complementary products, enriching their shopping journeys, and increasing the average order value.
Tips
Always review the configuration before activating the campaigns. Once activated, you cannot modify campaign configuration. if you like to make more changes after activating the campaign, please de-activate first and than you will be able to make those changes.
Still need help?
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